About the Collegiate Licensing Company

Tech students at Six Flags' Tech Night

The Collegiate Licensing Company (CLC) is the nation's leading collegiate trademark licensing and marketing agency. Headquartered in Atlanta, with offices in California, Arizona, Kansas, Montana, and Ohio, CLC assists collegiate institutions in protecting, developing, and managing their brands through a systematic and targeted approach focused on each individual client.

CLC is built on the consortium philosophy in which all clients benefit from the collective strength of the group. The CLC Consortium consists of more than 180 colleges and universities, bowl games, athletic conferences, the NCAA, the BCS, and The Heisman Trophy. Founded in 1981, CLC is the largest, strongest, and most influential agency of its kind and represents the vast majority of all annual collegiate merchandise sales.

The mission of CLC is to be the guiding force in collegiate trademark licensing and one of the top sports licensing firms in the country. As such, CLC is dedicated to being a center of excellence in providing licensing services of the highest quality to its member institutions, licensees, retailers, and consumers.

CLC employs a staff of more than 80 licensing professionals with the capability to establish and manage every aspect of a collegiate licensing program.

Important Contacts

  • Georgia Tech Licensing
    Aimee Anderson
    Licensing Manager
    Georgia Institute of Technology
    177 North Ave, Suite 232
    Atlanta, GA 303332-0181
    Phone: 404-385-0015
    Fax: 404-894-7214
    gtlicensing@gatech.edu
  • The Collegiate Licensing CompanyThe Collegiate Licensing Company
    Malaika Underwood
    University Services Representative
    The Collegiate Licensing Company
    290 Interstate North, Suite 200
    Atlanta, GA 30339
    Phone: 770-799-0520
    Fax: 770-955-4491
Meet Buzz!