Georgia Tech’s name and trademarks may be used solely with the permission of Georgia Tech. Items offered for sale to the public bearing the Institute’s name and trademarks must be licensed.

Only an officially licensed vendor is approved to produce merchandise bearing the Georgia Institute of Technology trademarks.

FIND A LICENSED VENDOR FOR CAMPUS MERCHANDISE

 

Become a Licensee 

Three options are available for pursuing a license with Georgia Tech and the Collegiate Licensing Company (CLC): internal, retail, and one-time use.

Internal License

The Internal License allows a company to produce products bearing the trademarks of the Institute for Institute departments and related entities for internal consumption only.

  • An Internal Licensee is not permitted to sell product(s) to retailers, directly to consumers, or to any entity unrelated to the Institute.
  • There is a $250 application fee (single school).
  • After the first year, there is an annual administration fee due to CLC at renewal as follows: 1 institution = $200 (flat fee); 2-5 institutions = $500 (flat fee); 6+ institutions = $150/institution (max $17,500).
  • The application (inclusive of all requirements), all artwork, and license requests must be submitted via CLC's Brand Manager 360 system.
Retail License

The Retail License allows a company to produce products bearing the trademarks of the Institute for sale in designated retail channels and directly to consumers. This license is intended for companies that are capable of extensive production and retail distribution of their product(s) and/or are introducing a unique and commercially viable product to the collegiate market.

  • There is an application fee of $250 for a single institution. $125 per additional school.
  • The application (inclusive of all requirements), all artwork, and license requests must be submitted via CLC’s Brand Manager 360 system.
  • Georgia Tech advance fees (advance payment credited toward future royalties) are: Apparel is determined based on product category and distribution; Non-Apparel is $300.
Standard One-Time Use

The standard one-time use request is for companies who plan to produce one order, for one institution, one time only. This is for companies producing products inclusive of the Institute’s marks. Application Fee: $50

Note: If your company is producing an order that will include the Institute marks as well as marks of a third party, you will need to fill out a promotional one-time request. Application Fee: $100

 

 

 

Licensing Process 

Licensing takes approximately 10-15 weeks, depending on the thoroughness of license application.

  1. Complete and submit an application via the CLC website.
  2. CLC and Georgia Tech will review the application for a number of variables, including whether the product meets the goals, strategy, and need of the licensing program.
  3. Georgia Tech will decide whether to approve or disapprove the application.
  4. Once an application is conceptually approved, Georgia Tech’s trademarks will be available through CLC’s Logos On Demand digital logo distribution portal. The licensee must complete Phase II of the application process, including insurance, FLA and disclosure requirements.
  5. Product artwork then must be submitted through CLC’s Brand Manager 360 online licensing system for review by Georgia Tech.
  6. After receiving approval on the artwork, a finished sample of the product must be submitted for review by Georgia Tech.
  7. Once final approval is granted, CLC will send a License Agreement for execution.
  8. Once the Agreement is electronically signed via the CLC system, an officer of CLC will sign the Agreement and upload the fully executed Agreement to the licensee’s CLC account.
  9. Until the licensee receives fully executed copies of the Agreement, the licensee remains unauthorized to produce and/or distribute any merchandise incorporating the trademarks of the Institute.

Visit the CLC website for more information and contacts.

APPLY HERE

 

 

 

Report a Trademark Violation 

All licensed vendors of Georgia Tech are required to identify their product with the “Officially Licensed Collegiate Products” label.

If you see a product that you suspect is not licensed, please complete this form to report a trademark violation.

REPORT A VIOLATION

official labels

 

 

 

Collegiate Licensing Company (CLC) 

CLC is the nation’s leading collegiate trademark licensing and marketing agency. Headquartered in Atlanta, Georgia, CLC assists collegiate institutions in protecting, marketing, and managing their brands through a customized, strategic approach focused on each individual client.

CLC represents more than 700 colleges and universities, bowl games, athletic conferences, the NCAA, the College Football Playoff, the Heisman Trophy, and other top collegiate brands.

CLC’s mission is to elevate college brands through insight and innovation. CLC is uniquely positioned to deliver consumer connections and brand visibility for collegiate institutions through impactful licensed merchandise strategies and engaging marketing platforms

CLC’s unmatched licensing and marketing services, the deepest roster of industry experts, the largest enforcement and legal team, and the most comprehensive data platform in licensing combine to drive customized, data-based solutions to navigate its partner institutions through the ever-evolving consumer and retail marketplace.

Collegiate Licensing Company
1075 Peachtree Street, Suite 3300
Atlanta, GA 30309